Hi to All in the cafe!
I am just getting into the concept and methodologies of design thinking and would like to share this relatively new approach to business strategy with all who are interested.
On Monday this week I attended a "conversation" held by Roger Martin at the Ontario Academy of Art and Design (OCAD) in Toronto, Canada. He is the Dean of the School of Management at the University of Toronto and gave an expose of his new book "The Design of Business". He is considered one of the foremost design thinkers in the world.
For all those who want to explore what "abductive reasoning" is ( which is the tool of the design thinker), you can find out about it in his book here:http://www.amazon.com/Design-Business-Thinking-Competitive-Advantag...
Also, this is a link to a video presentation of Martin's that about 30 minutes long. It was for a design conference in late 2009:http://www.aiga.org/content.cfm/video-makethink-2009-martin
You can also check out my latest blog where I summarise the ideas that comprise design thinking. See :http://my2senseandcentsmaking.blogspot.com/
As I learn more I will update you here, and you can always follow my blog as well where I share more personalized views of my ideas on many more topics than design thinking.
I do hope to connect with others from around the world who are implementing the design approach in business. I hope you can share what you've done, what your challenges are etc.
Thanks for reading!